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Do You Need a Mobile Website?
The definition of a mobile website is one that can be viewed successfully by a mobile phone. Information or retail websites can increase their success by optimising for both Apple and Android mobile phones. The use of mobile phones to surf the internet and look for information continues to increase and business websites need to…
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Form Alliances with Fellow Small Businesses
For small businesses, it can be difficult to have the skills to do all that your client may want you to. Your client may be looking for a web designer who also has graphic design skills, or they may look for someone who can design mobile apps as well as designing an e-commerce website. You…
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Regular Blogging Can Make a Difference
OK, time to get back to a regular service after all that chocolatey goodness! When you start a blog, you post a few times and sit back and wait for the visitors to come. You can wait a very long time. Bringing organic traffic to your blog without using backlinks or article submission…
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The Chocolate Tasting Club
I know we usually stick to business articles here at The Creative Writer but having recently become an affiliate at The Chocolate Tasting Club, I just had to let you know about their lastest deal as it’s nearly Easter. So, put your feet up, relax and allow a smooth velvety chocolate to slowly melt…
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SEO Basics – Using Backlinks
When you are trying to promote your business blog or your website there are several things that you can do in order to increase the search engine optimisation or SEO. You can add content to your blog regularly and research and aim for keyword phrases. You can also pay attention to writing good headlines,…
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Writing Compelling Copy
So often when you read a sales pitch, something seems not quite right. It makes all the right promises: you will be a valued customer, the work will be delivered on time, the right value for the price etc, but something is missing. This something can be the difference between your decision of whether…
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How to Design a Successful Leaflet
Although the success of the internet means that people tend to look online for the products they need, there is still a place for the traditional offline means of marketing including brochures and leaflets. You can tie in the colour and format of the leaflet to your company brand: you can be creative with…
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Should You Employ a Cheap Copywriter?
There is much more to being a copywriter than just sitting down and dashing off 500 words on a Word document. Most of the work that comes in to me requires careful research, first, fact checking and then writing a first draft. This will usually need some revision and editing to ensure that it…




