-
Why Do I Need Search Engine Optimization?
Search Engine Optimization or SEO has been a buzzword among internet communities for some time. If you own a company website, or even just a blog that you are hoping to promote and bring new readers to, then you need to know about search engine optimization. It all comes down to search engines and to…
-
Style Guide – A Guide to Using Apostrophes Correctly (Part 1)
I saw a question on a writers’ forum the other day. It read: ‘Is it time to abolish apostrophes completely?’ I can understand the writer’s frustration. Apostrophes are one piece of punctuation that it is very easy to get wrong – as demonstrated regularly on pub notices round where I live. Yet in the opening…
-
Which Do You Choose – Directory or Web-Based Advertising
It’s a new year and you have a limited marketing budget earmarked until the end of the financial year. You know that you want to promote your company to the widest audience possible and you are determined to spend wisely. You have a number of choices – which way do you go? Phone Directory Advertising…
-
Five Ways that Writing can Help Market Your Business in 2011
It’s a new year and thoughts turn to how your business can bring some more business through the door. Marketing is the lifeblood of any business, yet it can be overlooked and ignored as more important issues such as paying bills and sorting out tax returns loom. Yet if you are not actively looking for…
-
Setting Goals for Your Business in 2011
What do you want for your business in 2011? Perhaps you want it to grow? To increase your customer base? Or even just to survive. There’s no doubting the tough economic conditions out there, but businesses are adapting and some are even thriving. So where do you start? A year may seem a long time,…
-
Helpful Blog Posts
I read round the Internet avidly and every so often I come across some really great posts that I consider helpful. I am sharing them here today, knowing that someone else could find them useful too.
-
My Guest Post is Up
This is a quick note to say that my guest post at #customerlove went live yesterday
-
Writing a Guest Post
In a few days’ time, I shall be guest-posting on the #customerlove website! I have finished my post and just need to proof-read it before sending it over. Guest posting is a great way to bring more exposure to your blog.
-
Marketing Through a Recession
I don’t know what it’s like where you are, but here in the UK, we appear to have a bit of a Recession! Government cuts are biting, public services are being reduced and people are losing their jobs. None of this is a good thing for business confidence. Businesses everywhere are looking where to cut…
-
Promoting Your Blog
So, you’ve got a blog. You’re way ahead of many other companies in your niche who do not yet have a blog. Congratulations! Now for the bad news: there are lots of other companies out there in your niche who not only have a blog, but they are managing to build whole communities out there.…
