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Help for freelancer writers and bloggers: Blogs to check out
Freelancing can be lonely business: sitting at a desk, tapping away at a laptop, contact through email. Thank goodness for the internet which means that the company of other freelancers is only a short search away. There are some fantastic bloggers out there for the freelance community. There is lots of helpful information on just…
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How to Save Your Website
Have you ever done this? Found a bright shiny website with whistles and bells, looking pretty and inviting. So you decide to stay and look round. Then you discover that although it looks like it will be informative, the website content lacks something…you cast around for the word…what is it again? Oh yes, I know.…
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Organising Your Writing
Sometimes you have a large amount of information which you need to get in a document. It can feel overwhelming and be difficult to know where to begin. Spend a little while organising your thoughts which can help you sort it all out.
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SEO Basics – Choosing Your Keyword Phrases
Keyword phrases help to define your blog and explain to the search engines what your blog is all about. If you want to lift your blog above others in the same subject, then it is important to get your keyword phrases right so that when customers search for a subject, then your blog is the…
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Keep Your Clients Happy and Your Business Booming
Finding good clients and customers is can be difficult. Small business owners have to work intensively for their leads and to gain new clients. The most important thing to do to make sure that all your hard work does not go to waste is to cultivate a relationship with your client and keep them for…
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How to Write Good Copy – Landing Pages
A landing page is where an advertising link should lead when it has been clicked. Your landing page should not be the same as your homepage. Your landing page should be designed to induce visitors to become customers in as few clicks as possible. Here are my top five tips for a landing page: 1.…
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A Quick Style Guide
When you are producing your piece of writing for a client, it is best to be consistent with grammar and spellings, particularly when using headings. Here are some of the most common things to look out for. Headings The beginnings of words in a heading should be capitalised unless they are small words such as…