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Five tips to get a clear message across
How clear is your message on your website? Can people tell what you do? Can they work out what you are selling or offering? Or does your website leave them confused? Here are 5 tips to help you make sure that you get your message across. Know the message you want your clients/customers to get…
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How can freelancers and small business owners avoid scams?
It is one of the saddest things about human beings that where there is a crisis, there is someone who has a scam to exploit that crisis. Barely had the coronavirus hit in the UK, when there were people working out ways to take other people’s hard-earned money using the disease as an excuse. From…
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Set up Your Own Business When the Kids Go Back to School!
Picture: Autumn’s Leaves by Carsten Tolkmit. Licensed under Creative Commons. Well they looked smart on their first day at least! The house is quiet and their pyjamas have been left where they dropped them when they got dressed. The kids have just gone back to school. What about you? What have you got planned for…
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How to Keep Your Business from Failing
It’s a scary thought – you came into business, excited at a new idea, buzzing with the possibilities that lay ahead and laughing in the face of failure. Six, twelve or eighteen months on, the realities have hit: you have experienced the ups and downs of running a business: you have got to grips with…
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Should You Start Your Own Home-Based Business?
Many people have job uncertainty at the moment and the option of working from home begins to look more attractive. You can’t fire yourself and the prospect of giving yourself a disciplinary warning seems unlikely! Joking aside, however, the decision to start your own business cannot be taken lightly. You would be well…
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Do You Need a Mobile Website?
The definition of a mobile website is one that can be viewed successfully by a mobile phone. Information or retail websites can increase their success by optimising for both Apple and Android mobile phones. The use of mobile phones to surf the internet and look for information continues to increase and business websites need to…
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Form Alliances with Fellow Small Businesses
For small businesses, it can be difficult to have the skills to do all that your client may want you to. Your client may be looking for a web designer who also has graphic design skills, or they may look for someone who can design mobile apps as well as designing an e-commerce website. You…
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Organising Your Writing
Sometimes you have a large amount of information which you need to get in a document. It can feel overwhelming and be difficult to know where to begin. Spend a little while organising your thoughts which can help you sort it all out.