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Does the Google Panda Update Spell the End for Duplicate Content?
Remember the Google algorithm, now nicknamed ‘Panda’ which was rolled out in March to the USA and now last month to the rest of the world? The implementation of the algorithm has caused much interest in internet marketers and some consternation in the websites it has affected but now results are beginning to come in…
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The Simple Guide to SEO Terms
Here are some of the terms regularly used in SEO jargon and the simple explanations for them. Affiliate Marketing – running ads on your website for a company which will pay you per impression or click or lead. There are umbrella companies set up that will enable you to apply to suitable affiliates for your…
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SEO Basics – Using Backlinks
When you are trying to promote your business blog or your website there are several things that you can do in order to increase the search engine optimisation or SEO. You can add content to your blog regularly and research and aim for keyword phrases. You can also pay attention to writing good headlines,…
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Google Algorithm Change Rocks Content Websites
Last week, the biggest search engine on the internet at the moment announced a change to the algorithm it uses to rank articles when responding to search criteria. The change was meant to help to weed out duplicate and low ranking articles on content websites, sometimes referred to as ‘content farms’. The idea is that…
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SEO Basics – Choosing Your Keyword Phrases
Keyword phrases help to define your blog and explain to the search engines what your blog is all about. If you want to lift your blog above others in the same subject, then it is important to get your keyword phrases right so that when customers search for a subject, then your blog is the…
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SEO Basics: Adding Content to Your Blog
Adding fresh relevant content to your blog is one of the important rules of search engine optimisation (or SEO). It has been said by someone, somewhere that content is king. The search engines adore new content added regularly to a blog. It is therefore a given when starting a blog that adding to it regularly…
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Style Guide – How to write an Outstanding Headline
Headlines are designed to grab the reader and entice them to read further. Some are clever, some are funny while others are perfect. How do you write the perfect headline?
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Why Do I Need Search Engine Optimization?
Search Engine Optimization or SEO has been a buzzword among internet communities for some time. If you own a company website, or even just a blog that you are hoping to promote and bring new readers to, then you need to know about search engine optimization. It all comes down to search engines and to…
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Choosing the Right Name for Your Blog
If you have been on the Internet for any length of time at all, then you will have heard of SEO or Search Engine Optimisation. What is it and what can it do for you? Optimising your website for search engines simply means choosing the right language to enable search engines to categorise your website…
