Help for freelancer writers and bloggers: Blogs to check out

Shelves-of-books-floor-to-ceiling-dimly-lit-by-hanging-lights
Image by StockSnap from Pixabay

Freelancing can be lonely business: sitting at a desk, tapping away at a laptop, contact through email. Thank goodness for the internet which means that the company of other freelancers is only a short search away.

There are some fantastic bloggers out there for the freelance community. There is lots of helpful information on just about any topic you can think of. Many of these bloggers have been freelancing for years and their experience matches just about anyone you can think of. I have found some of these people really helpful through the years. Hopefully you will too.

Make a Living Writing

Carol Tice has been working as a freelance writer since 2011 and what she doesn’t know about the subject isn’t worth knowing. Her writers’ community, the Den opens for new people a couple of times a year and is full of courses known as bootcamps. You also have the chance to meet people who are on the same journey and ask their advice. She has a free e-book available to download in return for subscribing and she often offers free training for different aspects of freelance writing. Based in Seattle, Carol still makes a living writing.

Words on the Page

I have been following Lori Widmer for a very long time, and I love her no-nonsense approach to freelance writing. Lori is someone who tells it like it is and she offers great advice through her blog posts. She has a regular feature that warns the reader away from badly paying jobs and her advice is great for anyone serious about making a living through freelance writing.

Jennifer Goforth Gregory

Jennifer’s blog is a goldmine of information about freelance writing. She has some great gems about running a freelance business, finding clients and managing work. She has written a book which is available to buy and also has a very helpful Facebook group. The blog has been running for a number of years and you will find some wonderful information there.

Elna Cain

Elna Cain appears in most searches for information on freelance writing. She has a variety of blog posts with information about the freelance writing life. Elna offers a free 6 day email course to help you learn to write for a living. She also posts YouTube videos.

Alliventures

Ali Luke was making money from blogging in the early days of blogging. She offers a paid-for course on freelance writing which can be bought through her website.

Sian Meades-Williams

If you want to know how a writer website should look then check out Sian’s. Creator of the amazing newsletter Freelance Writing Jobs, Sian’s expertise is in newsletters and writing and editing. She has a new book due soon, The Pyjama Myth for freelancers. If you drop by her site, definitely subscribe to her jobs newsletter – it’s well worth it.

The Write Life: Freelancing

The Write Life contains articles on a number of freelancing topics. This link leads to the freelancing category. There are articles on a wide range of topics so pick one and enjoy.

About Freelance Writing

Anne Wayman starts again. Anne was one of the first bloggers that I ever followed. Her posts were always full of wonderful advice. In 2019, Anne lost her websites and all the knowledge it contained. Since then she has been writing in Medium, but her website is back. She is beginning again, and although it does not have a lot of information on it yet, it will definitely be one to watch and return to.

The International Freelancer

Natasha Khullar-Relph, formerly known as Mridu Khullar-Relph lives in London and freelances internationally. Her website is full of great resources for freelance writers, including writing Letters of Introduction (LOI) and secrets of six figure freelance writers. Well worth a read.

 

Blogging

Blogging is an art form in itself. Blogs offer information, content, experiences and  opinions and can help to draw an audience in. Here are some websites for bloggers:

Problogger

One of the original blogging websites, Problogger offers a jobs board and blog posts about blogging. You can also find a podcast here. Darren Rowse owns the website which is full of information about how to successfully blog. There are some great courses on blogging to be found here, some of which are free and others which are paid but not so expensive. If you want to learn all about blogging, you could do worse than start here.

Be a freelance blogger

Sophie Lizard shares lots of tips and tricks on being a freelance blogger. Lots of information on finding specific paid gigs in different niches.

The Write Life – blogging

The Write Life has information on all things writing. It also offers a list of resources to check out. If you are looking for information on a particular topic on blogging then do check it out.

Alliventures

Ali Luke has been writing, blogging and freelancing for a very long time. And I have been following her for a very long time. Her blog contains information on blogging, being a writer and being an author. She offers self-study courses and access to regular newsletters. Ali is a UK freelance writer who is always able to offer an interesting take on writing.

These are some of my go-to writers and bloggers when I am looking for information on freelance writing. Check them out and subscribe to their newsletters. Enjoy.

Who do you recommend that other freelance writers follow? Let me know in the comments below.

Share

What is Plagiarism and How Do You Avoid it?

Definition of ‘Plagarism” from Etymology Online:

plagiarism (n.)

“the purloining or wrongful appropriation of another’s ideas, writing, artistic designs, etc., and giving them forth as one’s own,” 1620s, from -ism + plagiary (n.) “plagiarist, literary thief” (c. 1600), from Latin plagiarius “kidnapper, seducer, plunderer, one who kidnaps the child or slave of another,” used by Martial in the sense of “literary thief,” from plagiare “to kidnap,” plagium “kidnapping,” from plaga “snare, hunting net” (also “open expanse, territory”), which is perhaps from PIE *plag- (on notion of “something extended”), variant form of root *plak- (1) “to be flat.” De Vaan tentatively compares Greek plagia “sides, flanks,” Old High German flah “flat,” Old Saxon flaka “sole of the foot.” (Accessed 19/1/2021)

https://www.etymonline.com/word/plagiarism

green-frog-swimming-in-green-pond -with-butterfly-on-head
Image by Frank Winkler from Pixabay

Starting an article on plagiarism with a copied definition from another website may be an unusual way to start an article, but there is a reason for it. This quote is within quote marks or inverted commas, it is attributed and referenced correctly. The copying of another’s work or plagiarism seems to be growing more common. It seems that where there are websites, there are people willing to create tools to copy them. It can happen to blog posts, e-books and pictures too.

Examples of Plagiarism

I came across this topic while attending an online business group as a guest. I arrived, was deposited into a Zoom breakout room and was asked a question. A business had had a former client set up their own business in the same field which involved renovating properties. The original business had a gallery as a form of testimonials of the work that they had done. The former client had chosen to copy all the photos from the original website which seemed to indicate that they had done the work. It is illegal to copy another’s work, but also dishonest. Those photographs are a means of persuading potential customers to hire them as a renovator. What if their skills are not up to par? The original owner had tried to get them to take it down but had so far been ignored.

I have also known blog owners who have found their blog posts on someone else’s website and mailing list owners finding their content copied across onto other mailing lists. If you post content regularly, then it is worth checking regularly that no one else is taking it and passing it off as their own.

Disclaimer: I am not a lawyer nor trained in any form of law. If you are thinking of taking action against someone who has stolen your intellectual property, then please consult a legal professional.

Why do We Need to Add Fresh Content Regularly?

Business websites add content to their websites for several reasons: to

Show testimonials and pictures from satisfied clients

Raise their business blog in the search engines, so they update content regularly

Communicate with their customers and indicate that they are a live business.

They may also update promotions and offers to their customers.

If there is duplicate content on the internet and Big G finds it, then it can do one of two things: it may determine which is the older content and penalise the newer website or it might penalise both.

Consequences of Plagiarism

Consequences of plagiarism can include a loss of reputation among peers, a legal challenge and even a lawsuit for damages. Copyright laws differ in the countries of the world, so the actions a plagiariser faces may depend on the country where the original creator lives.

Intellectual Property

In the UK intellectual property such as a story, book, drawings or photographs are automatically covered by copyright. You do not need to do anything further to protect them and you can take legal action against anyone who steals them. It is wise to put a copyright protection signature on your intellectual works, particularly photographs. You can add a watermark while editing if needed. It is possible to read an overview on intellectual property. Make sure that you use images that you have permission to use or are Creative Commons on your website.

Protecting Your Words and Images

If you become aware that someone is using your intellectual property, then you can send a ‘cease and desist’ letter as a first resort. You can ask legal advice before sending it. There are examples available on the internet. You will need to send it to the owner of the blog. Some people advise to send an invoice for the use of the property. Your aim is to get them to take it down. If that doesn’t work, then get legal advice. Quite often, a legal letter from a solicitor is enough to get the content removed. You could contact their hosting platform if you get no answer from the person, themselves.

Writers’ Code of Conduct

Writers also need to protect ourselves from allegations of plagiarism. Following a code of conduct will help to protect you.

Top Tips

Use a range of sources so that you can find evidence for your writing and back up the facts

Never just copy a chunk of writing or cut and paste

You CAN describe what other people have said and talk about the relevance to what you are writing about

Quoting what is said (using quote marks and an attribution to the author, usually with a date) is an acceptable way to use other people’s work

If you are not sure how to reference correctly, ask the person you are writing for as there is usually a guide

Keep notes on your sources. This enables you to prove that you used them. Helpful when putting a bibliography together too or to help add footnotes or appendices

Businesses, what is the best way to protect your intellectual property and have you ever had to warn someone off? Leave comments below.

Share

Five tips to get a clear message across

How clear is your message on your website? Can people tell what you do? Can they work out what you are selling or offering? Or does your website leave them confused? Here are 5 tips to help you make sure that you get your message across.

bottle-lying-on-a-beach-with message-inside

Know the message you want your clients/customers to get

So, what’s the message in this post? I definitely wanted readers to understand that they need to ensure that the right message is being put across. Are your blog posts the kind of message that your customers expect to see or do they not really relate to what you are trying to do? The worst thing you can do is to confuse the message with extra padding. Decide on a message and how you are going to get it out into the wide world. If you are trying to ensure that your message is heard, then keep it consistent throughout the next few posts. Try to avoid language that will obscure the message or detract from it.

For example:

“It is vitally important that during these days of the Coronavirus pandemic that you do not stop communicating with your customers. It is more important than ever that your customers hear from you.”

or

“Talking to your customers could be a good thing, what if they needed your services during this time of pandemic? If you keep in contact with them then they will know that they can count on you.”

I feel that the second  message is more woolly: it uses words like ‘could’ and ‘what if’ rather than the stronger language of the first one. It could be argued that both get the message across, but which is more likely to make you take action?

Know which customers you want to get the message

Do you know who your customers are? What kind of people they are, what they do and what factors make them buy from you? If you know this information, then crafting a message for them is so much simpler, because you can appeal to them directly. If you are looking to design websites for people, then you need to post case studies that show how you have helped people to achieve the website of their dreams. A photography website needs to be full of gorgeous images to showcase your talent and a writer website needs to show a variety of writing that reflects the kind of work that you are looking for.

Know the actions you want customers to take

And make sure you tell them. Don’t leave people guessing as to what you want them to do – tell them. Explain what you are offering, explain the T&Cs and make sure that they have all the information that they need to make a decision. You could set up a landing page just for those clients that you are targeting to make sure that they have access to the information in one place. Make it easy for them to find the information so they can act on it.

Keep it simple

Keep the message clear and simple.

Here is the offer.

It is worth this much.

It is currently priced at this much for a short time only

Buy before (date) to get this offer

Here is what you get

Here are the bonuses for buying by this date.

Finish with a clear call to action

Make sure that your customers are in no doubt as to the action that you want them to take next. The rest is up to them.

Are you looking to get a clear message across? What are the best ways to engage with your customers? Comment below to share with others.

Share

Writing a CV, online networking, avoiding scams and losing a freelance writing job – the best of the last 9 days of the 30 day blogging challenge

I had great fun taking part in the 30 day blogging challenge this year, writing about a number of different subjects and adding 30 posts to my blog. My new challenge is to carry on taking it forward and keeping it up to date. So in the spirit of this (after a few days off to rest and recover) here is a round-up of the best posts in the last 9 days.

daisies-in-the-shape-of-a-heart

Freelance CV help

Writing a freelance CV is an essential part of being a freelancer. Job opportunities often require you to send one off. You should never just drag up an old CV however, you need to tailor it to the requirements of the person description. My CVs have got me a lot of interest over the years, so here’s one way to write a good one.

Write what you know

That old adage should you write what you know, brought a lot of interest from the other bloggers in the blogging challenge group. It was a different way of looking at an old subject.

How to avoid scams

Avoiding scams should be on everyone’s radar, particularly in these days, when it can be difficult to know who is contacting you and whether their intentions are good or not. Always question everything.

Things to do during lockdown

Some great ideas to get involved in while you stay safe at home, were the subjects of two blog posts during these 9 days. I have already started taking a look at my old photos and enjoying the memories.

Lost a freelance job?

Lost a freelance writing job? Here is a personal post with my take on it. There are many people losing their jobs at the moment and it is important to take time for yourself, to grieve and to come up with a new plan. Since this post was written, I have been let go completely, thanks to the lockdown. I choose to look at this positively. There will be someone else who will appreciate my skills – I just have to find them.

Other bloggers who managed to finish

Shout outs go to Cindy Fox from Hearth at Home, Jacqueline Redmond, Your Story Works and Regina Byrne from Leadership & Management Coaching who also managed to finish their challenges.

Finally, I looked at my transformation through the 30 days of blog posts process. I have gained confidence and enjoyed interacting with other bloggers. I would definitely do it again and I would recommend that you do, too.

Share

How to look after yourself when you’ve lost a freelance writing job

I lost part of my freelance writing job recently when it was scaled back. My client hired a full-time social media person and so that part of the role was cut. What’s left is the blog posts, but that is less than half of what I was earning from this job and it doesn’t feel very secure. Here’s how I dealt with it.

cocker-spaniel-lying-down-with-big-eyes-looking-up

When the email arrived, it was difficult. I had put my rates up at the beginning of the year, so I was expecting something, but I didn’t know what. We had a contract in place, but it only allowed for two weeks’ notice, when I normally put an invoice in every four weeks. The email said that for two weeks things would stay the same, but in practice, the new person had already started and there were changes immediately which gave me less chance to earn.

Allow yourself to feel sad

Suppressing emotions doesn’t help. Being able to grieve will help you get over it sooner. Talk to an understanding friend (preferably another freelancer), listen to sad music and begin to heal.

Decide on a plan of action

For me, the immediate question was whether to continue with the smaller role I had been offered. I decided to continue with it for now, but I can no longer count on it. My client does not pay that well. I renegotiated my blog rate, but that probably means that she may still give me another 2 weeks’ notice and finish it. We have re-signed another contract. I have worked for her a long time – since 2013.

Reach out to previous clients

I have started reaching out to previous clients again and looking for other jobs. I have joined freelance writer groups, looking for tips and leads. Unfortunately, since this happened, the world has changed and there are lots of freelancers looking to replace their income, so this may not be easy.

Add new skills

I am looking out for new courses to improve my skills. SEO Moz are offering free courses until the end of May, so definitely worth checking out. I will also pick up my Google digital garage courses and take some more of those.

Reach out to new clients

I have updated my Linked-In profile and am trying to post more on there. I have declared that I am open for business. All my social media is being updated far more regularly. I am trying online networking and I am looking forward to finding some new clients.

Look at the past with clarity

I can see that having worked with the same client for so long, that things had got stale. Also she would never use Facebook ads as she felt they had overcharged her. The new person in the office has been able to boost her posts, though, so they have done better. Perhaps having someone onsite has given her more confidence.

Take the 30 day blogging challenge

In order to get my (long neglected) website up to speed, I have taken on this challenge. It has reminded me of much I had forgotten and given me a host of new ideas. I would recommend it to anyone. Take it and see.

Have you lost your freelance writing job or client recently? How are you dealing with it? Comment below.

Share

How to connect with bloggers in your niche

First of all, I want to apologise for using the word, ‘niche’ in a heading! Getting a bit jargon-y there!  A niche is simply a narrowed-down subject that you like to blog about. The narrower the better if you really want to know your subject well.

Red-and-white-heart-connected

I have just read the blogging challenge email where Sarah Arrow encourages us to connect with bloggers who do the same sort of thing that we do and comment on their blogs, helping their visibility and ours. I already knew this, but I had forgotten it. Long ago, before Linked-In and Pinterest came along, the first thing that came up when I searched my name on Google, would be comments that I had made on blogs. I just checked today and on page 4 my name comes up linked to comments that I have previously made on blogs – the oldest of which was in 2010 when I was just starting out!

So comments on blogs can hang around for a long time, especially on high-ranking blogs. It is worth doing as long as you are happy with your comments.

I love finding bloggers to connect with in the things that I do. But how can you find people to connect with? And when you do, how do you connect?

Ask a question

If you have any burning questions, then ask them on Google and quite often bloggers who have answered those questions will come back. You can then check out their websites and look around. You may also want to see how well they answer the question as it will help you to see what their knowledge and experience is like.

Search hashtags

You can use hashtags to search on Twitter and Instagram, and even Facebook as hashtags are used there. Look for keywords that link to what you do and see what links the hashtags bring back. Twitter is a great place to connect with other writers and you can get to know people through hashtag hours as quite often the same people show up to chat.

Search keywords

Intentionally searching for people starts with keywords. The bloggers that come back are worth checking out. Again, look around the website and see what kind of information they offer. They may offer free ebooks for signing up to their mailing list or courses. I have to say that I am normally turned off by hyper-spammy websites – the kind where an advertising pop-up follows you down the page like a dog! I normally close those straight away and never go back! However occasionally you find an amazing website that’s full of useful information and those are worth bookmarking.

Facebook groups

Finding and joining Facebook groups that link to what you do is a great way to connect with other people. They can also be the most helpful in terms of giving advice and help to other people. Not all groups are public and you may need to apply to join and even answer a question or two. Of course you could start your own Facebook group too.

Blogging Challenge

Doing the 30 day blogging challenge with Sarah & Kevin Arrow is one of the best ways I know to find some like-minded people and connect with them. You are not necessarily writing about the same things, but that means you get to learn more and enjoy meeting people online. You also get to read some blogs that you might otherwise not have read. 

Other Challenges

Other blogs offer other challenges which can be just as useful. It’s worth searching out challenges to take once in a while. Pushing ourselves brings growth and change.

How to Connect

When you find a blogger that you like, how should you connect with them?

You can try a number of things:

Interview them (I interviewed Sarah Arrow for my blog once) and write up as a blog post

Comment on their blog post (if allowed)

Bookmark the website and come back to it

Even better subscribe to their feed and their email list

Follow on Twitter

Take their challenge

Join their Facebook group

Just one word of warning: try the things that seem right to you, but don’t do it all at once. You’re trying to make friends, not scare them off!

How do you get to know other bloggers online? Comment below and let me know.

Share

How to write a freelance Curriculum Vitae or CV

This post was first published in 2017 as Tips for Creating a Freelance Curriculum Vitae. It has been updated with new information.

When you begin applying for jobs as a freelancer, many organisations ask you to send a CV. This article will show you how to write an amazing CV that will help you to get the job.

Arnold Schwarznegger James Bond CV

A good CV will show a potential client your previous experience and where it ties in with the skills that they are looking for. It will show your skills and abilities and more importantly your portfolio of work experience. It will help you get the job. Each CV is individual to each person, but there are some things that should always be there.

Personal Details

Personal details – name, address, email, phone number where you can be contacted, and social media handles including Linked-In. You want to be contactable and these details need to be easy to find. It is a good idea to have separate social media accounts for private and business use.

Freelance CV Header

This CV example is a template from my word processor. You may find similar ones on the one that you use. I used this template to write mine.

The profile or personal statement is a summary of the skills you have learned from the work that you are doing. This should explain to the client the kind of work that you have been doing. It is possible to adjust your statement according to the work that you are applying for, just highlight the different skills according to the job description.

For example:

“Professional, freelance copywriter, who works with creativity and integrity, based in – shire, UK. She has experience creating content for a number of companies, to communicate clearly and effectively through blog posts, web articles, mobile web content and SEO articles, sales letters, landing pages, newsletters and social media, including Instagram, Twitter, Pinterest and Facebook. She has written regular blog posts on health and mental health stories, curates news stories and promotes new products and special offers. She is able to use a content management system to update product descriptions and add new products and images.”

or

“John Smith is a freelance copywriter, based in – shire, UK. He has been working as a freelance since 2010, and during that time, he has worked with a number of companies, to communicate clearly and effectively through blog posts, articles, web content, mobile web content, SEO articles and content, sales letters, landing pages, newsletters and social media including Twitter and Facebook posts.

John has written on a wide range of topics including marble and granite products, car mats, product descriptions, sports clothing, sports massage, serviced office space, travel, photography, the English language, Jane Austen and the Northern Lights.

John has been managing a social media account, for one of his clients, for the past 3 years. In the first two years, he increased their Twitter followers from around 500 to 2500, through organic posts and conversations. John writes regular blog posts on medical studies, curates news stories and promotes new products and special offers. John has also used the content management system to update product descriptions and add new products and photos.”

The first example does not use names at all, just a description,  the second example uses a name but in the third person. It is a matter of choice which you prefer. The first example has got me 3 or 4 interviews so far.

Key Skills

Something that I have introduced into my curriculum vitae is a list of key skills. These can change according to the job that you are looking at and the person description. More desirable skills for the role should be near the top.

Next comes the list of freelance work that you have undertaken. There should be a headline summarising the work, followed by a brief summary and a link to the work if there is one. Work should be in chronological order, beginning with the most recent. If there is anything utterly irrelevant then discard it. I am unusual in that I have a paid part-time job as well as working freelance, but I tend to include it as it shows I can work as part of a team as well as independently.

My CV then includes my education. This can include relevant courses or certificates that you have taken. You certainly don’t need to list out every single exam you have ever taken, but it is worth putting in the top qualification that you have got, again, particularly if it is relevant.

Testamonials

It is always worth asking former clients for testimonials and including them on a CV can look great. If clients have left a testimonial on a website for you, you can link to it. Always attribute quotes and I like to leave them more or less as they are. If there were a glaring error, I would ask permission to change it.

References

You should include a couple of references on your CV as you would on an application form. Check with the people you put down first to check that it is ok to offer their details. If you do not want them contacted before an interview, then say so.

The final thing is to keep your curriculum vitae to only 2 sides of A4 and to save it as a PDF. That way a potential client is not wading through reams and reams of writing. It is why it is important to choose the most relevant pieces of work to include in a CV. It is also why it is possible to adjust your curriculum vitae to reflect the work that you are applying for.

What do you include in your CV? Has it got you work? How often do you update it? Leave a comment below.

Share

Infographics, Coronavirus and Social Media – the best of the last 9 days’ blogs

It’s been a non-stop whirlwind of opinions, infographics and social media during the last 9 days. I’ve written blog posts on all kinds of topics and there have been lots out in the world to enjoy too. So to avoid FOMO (fear of missing out), here are the best blogs you (nearly) missed!

Heart of coloured pencils - love of writing

Comparing new business expectations to reality was a blog post about the wake up call that new business owners can sometimes get. Alongside the great expectations are tips to help you deal with the reality. Sometimes you need to take a step back and understand how far you have come.

Regina Byrne Coaching wrote a beautiful blog post on how to appreciate your team or colleagues. I really enjoyed it.

Infographic Alert!

Creating an infographic and posting it to Pinterest was a really fun thing to do. I have used Canva for several different things now and I am more and more impressed with it. I could not get my graphic to paste successfully to my website and have it readable. Sarah Arrow’s suggestion of 10 infographics in 10 days is definitely on my ‘To Do’ list!

During this time, I ended up taking a break from blogging, thanks to life. My post,  Blogs Interrupted has been the most noticed blog post so far. Sometimes life just happens and we are all having to adjust to new experiences at the moment.

We all deal with the way life is in different ways. I have loved Vaishakhi’s Beads of Hope series, where you can make a garland of beads of hope by posting beautiful things for others to enjoy.

Health Writer

I also chose to showcase my health writing skills when I wrote about 10 facts that China shared with the world, regarding their experiences of Coronavirus. It was a fascinating study, written from the Chinese point of view and I felt that some of the points would be worth sharing with a wider audience. I also shared my 10 tips to working from home for those who are used to working in an office. I really should share this with my husband, as I have been moved from my usual study so he can have his extra monitor in there! With my son home from school and my daughter home from university, we have all had to learn to carve out a bit of work space for ourselves.

Finally, if you want to see what I look like, I recorded a short children’s talk for my baptist church for last Sunday. It got a great response!

Share

Is there ever a time when a freelancer should work for free?

I came across a job website tonight and read their information on becoming a freelancer. I was shocked to see that they advocated taking a first job and doing the work for free. I am a firm believer that at no point should a freelancer ever work for free. Nor do I believe that they should sell their skills cheaply.

When you are just starting out, it is tempting to take any offer of work that is going, so that you can add to your portfolio and have something to show other prospective clients, but I still think that you should expect to charge for your work.

There is a process of thought that suggests that early-stage freelancers should take work in order to prove themselves. They should take low-paying or free work until they can work themselves up to a more reasonable level of compensation. There are several reasons why this is unacceptable:

Freelancers have to pay bills like everyone else

Taking low-paying work can make you feel as though it is all you are good for

You have to have a certain level of competency to even consider going freelance. Why should you sell it cheaply?

I’m a start-up, will you work for free?

Then there are the people who advertise jobs who usually suggest that as they are a start-up, they cannot currently afford to pay someone to do the work. They usually dangle the offer of more, paid work down the line. But there are some problems with that:

If they can’t afford to pay someone, then why are they starting up a business? Surely if they have no money for it, it will be doomed to fail.

The promised paid-for work rarely materialises or when it does, the pay is not worth the effort

Consider this:

The time that you spend working on something for free, is time that you can never get back.

Does that make it more valuable?

Or

The time that you have offered for free, could be used to market yourself to find a paying customer

Or

Will the product that you have created for free be used to bring this client money?

Then you deserve some compensation for it.

When you start up as a freelancer, it is advisable to work out how many billable hours you can find for your job. That is, the amount of time that you have available to work for clients. Once you have that number, you can use it to do a number of things.

You will need to set aside some time to market your business. This includes writing for your own website, creating products for your own website and running your own social media (without getting sidetracked on Facebook).

You will need some time to do the administration of your business – invoicing and chasing payments.

You will need time for clients.

If you give up some of your time for free, then you are taking some time away from your business. Even if you are a brand new freelancer, you have chosen this path because you believe that you are good at what you do and that you can bring some skills to the table. Your skills deserve a decent reward.

Don’t sell yourself short.

Have you ever worked for free? If so, then do comment below. Did more work materialise? Do you agree with me that freelancers should not work for free? Please comment below.

Share

Posting to all social media channels helps promote your blog

Consistently Post across all your Social Media Channels

When you post a blog and press ‘publish’, what then? Close the laptop with a sigh of relief and go  do another chore? Move onto the next project? Or do you think of promoting your words across channels? Do you use social media for leisure or business or both?

The best way to promote your business is to promote it regularly, with the same message across all channels and as many ways as you can. These days you can promote on Facebook, Twitter, Pinterest, Linked-In, Instagram and any other social media channels you use. You just have to learn how each works. If you post regularly to each, then it can only help your blog traffic.

Facebook

This social media channel has made it more difficult to get likes and follows if you are just a page and not buying advertising. It has also hidden away its scheduling under tools and made scheduling posts more than just a click. It doesn’t always pick up the photos correctly from the links and it has far too many sponsored posts and yet…I wouldn’t write it off just yet. It can still be an amazing place to keep in touch with people, for groups of like-minded people and also for the 30 day blogging challenge. There is no easy way to keep up with people, except forming groups and posting regularly, unless you want to pay for advertising. As part of a social media strategy, however, it is still the place most people turn to first.

Twitter

There is the most amazing writers’ network on Twitter. There are regular groups devoted to freelancing, call-outs by editors and authors to follow. Having run social media for another company, I also noted that it is possible to have 2 different accounts on Twitter and have a completely different experience when you follow people related to a different subject.  Scheduling is easy with Tweetdeck. This belongs to Twitter, so you just join with the same name & password.  The feeds show you notifications, live feeds, scheduled posts & anything you have posted. Searching hashtags will help you use the right ones.

Linked-In

Do post regularly on Linked-In, even if you are just sharing your posts. I am more conscious on this platform than anywhere else about what I’m posting. There are some amazing courses out there to help you get the best from this platform.

Pinterest

Create a board just for your blog promotion. Make sure you have a good graphic. Creating pins is pretty easy – you can upload images from your computer and add a headline, description and links. The medium is very good at sending traffic to your blog. Use it to find new ideas and that chocolate cake recipe!

Instagram

Did you know that you can post to Instagram from your laptop by using a developer view? It makes it easier to manage social media. Use hashtags to attract other people to your post.

Which social media medium have you used to promote your blog? Let me know in the comments below.

Share
Verified by ExactMetrics
Verified by MonsterInsights