Tag Archives: be a freelance writer

What to do when your freelance business seems stuck in a rut

Image by rawpixel from Pixabay

Ever felt like your freelance business is stuck in a rut? There seems to be no new work coming in, you don’t seem able to move forward with your work, or find any new clients. Perhaps you have been working for the same clients for some years and it’s feeling stale. You want to move forward as a freelancer, but you can’t see a way through. It’s time to think outside the box.

People in employment can feel stuck too. Perhaps they’ve been passed over for promotion, or they feel that their manager never gives them enough credit for the work they do. Either way, they feel stuck and unappreciated and wonder how to free themselves and feel better.

It’s important to understand that it is possible that your emotions will pass, and that all it’s going to take is a new freelance contact from a client, a new networking situation or even a project at work that has gone really well, but equally when you are feeling bored and struggling to get the work done though lack of interest then you need to take action.

Take stock of your situation

Give yourself some thinking time and some space. Choose a day when you don’t have a lot of deadlines coming up and write down 5 things that are good about your work, and 5 things that frustrate you. Be as specific or broad as you wish. What attracted you to your work in the first place? What has made it seem as though it is going wrong. Take a few days and add to the lists if you need to. See if you can work out where things are going wrong.

Decide to make a small change.

The worst thing to do is to keep on doing what you have aways done and expect the result to be different. Finding a way out is not easy, but it is worth trying to do. If you feel that you are fairly clear on where things have gone wrong, and you have an idea to try, then try it. You have nothing to lose and it may help. Decide to try it for a reasonable length of time and make a date in your diary to assess it and whether it has made any kind of impact on your  freelance work or how you feel. Be prepared: this small change may lead to another small change and another. Make sure that you can assess what difference they make to your business.

Ask for help

This can be difficult to do, but it may be the only option. If you are struggling to see what is going wrong, or what you could do to change things, then you may need some help. If you have a friend who is able to understand what you do, and whose opinion you trust, then it may be as simple as arranging to go for a coffee with them to talk things through. Some forums have places where you can ask questions – look for one for people who do what you do as they are more likely to understand your problems. You may need advice from someone who is further along in their business or who has done things differently.

Be accountable to someone

Find someone who you can be accountable to when it comes to getting work done. It’s a way of making sure you get things done when you work on your own. You could also help them to be accountable to their own business. You can decide to check in with them weekly, monthly, or whenever suits you both.

Find a mentor or coach

It may come to the point when you feel that you need more specialised help – and that it’s time to look for a mentor or a coach. Don’t just jump straight in: get to know someone first. Hang around their groups, do something small with them first and see whether their style fits yours. The coaching has got to be within your budget, but it also has to have similar aims to yours. You can take recommendations, or you might just come across someone through another group. It will need to be someone you trust, if you are going to pay them for their help, and you have to feel that you are getting your money’s worth. See it as money that you are investing in your business and use it wisely.

Be prepared to walk away

In the end, it all comes down to whether you can make peace with your freelance business and get it going again. You need to be able to work out what has gone wrong and what steps you need to take to fix it. If you are unable to find your love for your freelance work, then you need to be prepared to walk away and find something else.

It’s not an easy decision to make, but sometimes it may be the right one. Before making such a decision, talk to everyone that it will affect, and make sure that you have taken all the steps you needed to in order to try to make the business work. Businesses fail all the time, the important thing to do is make sure that your mental health does not go down with it.

Have you got to the point where you have felt stuck in a rut and not known what to do? What was your solution to the problem?

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Could You be a Good Freelance Writer? Part 1

If you think that you have to be a perfect writer to be a freelance writer, then think again. Many of the most successful freelance writers do not consider themselves to be perfect, just good at what they do. Many of them bring other skills to their work, such as the ability to network or to research quickly. So what skills do I think you need to become a freelance writer?

 

Writers' Block
Writers’ Block

 

 

 

 

 

 

 

 

 

  1. Persistence

Persistence is the number one attribute a freelance writer needs. You need persistence to finish a blog post, you need persistence to keep reaching out to people and companies who need your services and you need to be able to keep going when it seems that you are getting nowhere. You will never know where your next job is going to come from. Persist and you will eventually break through.

  1. Good sense of voice (or able to write consistently in one voice)

This is important if you are going to sell your work. Your ‘voice’ is the tone in which your work reads. Some books are very literary in tone – they use long descriptions, unusual words and it can take a long time for any action to happen. This is a style which some readers like and other readers don’t. Other books can seem easy to read: the action bounces along in quick succession, the characters are sketchily drawn and they do not always take the trouble to draw the characters thoroughly. Neither is right nor wrong and most of us fall in the middle. Both kinds of writing draw readers.

Where do you think you are?

Read a piece of your writing and see if you can discover where you are on this scale. The most important thing is that your voice is consistent – it’s no good starting out literary and ending up friendly and jolly. Developing a consistent voice will help you as a freelance writer.

  1. Grammar and Spelling

Contrary to popular opinion, your grammar and spelling does not have to be perfect, however it is useful to have an idea of how it works. Word processing can pick up most of the problems, but it is not always helpful if the spelling is right, but the word has the wrong meaning, or you don’t know which of the options to choose.

If you are very under-confident in using spelling and grammar, then make sure that you always have a link to a dictionary such as Merriam Webster. Don’t be afraid to google sentence structure to make sure that you are getting it right if you need to.

The best way to make sure that you are getting it right is to ask another pair of eyes to look over it. Even the best writers can make mistakes and we all need someone looking over our shoulder to check that what we are producing is right.

The best advice that I can give to a freelance writer starting out is to suggest that they undertake some writing assignments either on a website or real life which requires an editor to check over their work, before it is published. It is the best way to learn writing styles and to ensure that your writing will be polished and ready to sell when you start taking on clients.

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Freelance Interview – Meet Anne Wayman of About Freelance Writing.com

Anne Wayman of About Freelance Writing.com
Anne Wayman of About Freelance Writing.com

Name: Anne Wayman

Writer Alias (if you are willing to let us know) I use my own name

How long have you been a writer? 30+ years

Rough idea of where you live: San Diego

Are your clients local, global or a mix? Mix

  1. What is the first piece of writing that you remember doing?

A news story for the 6th grade newspaper.

  1. What made you realise that you wanted to write for a living?

I never liked the idea of working in someone’s office

  1. How did you get your first client?

They came to me

  1. What do you wish that you had written?

Still working on stuff.

  1. What is the one tip that you would give aspiring writers?

Write, read and write

  1. What is your current project?

Forum for writers

Anne’s Contact Details:

Anne Wayman

anne@annewayman.com

www.annewayman.com

www.aboutfreelancewriting.com

619 434-6110

Many thanks, Anne for taking part.

There will be more author/freelance interviews up soon so keep checking this page for more details.

Subscribe to the newsletter to get up-to-date information on interviews and other articles.

If you would like to be interviewed as a freelancer or an author, then email me at sarahthecreativewriter[at]gmail.com

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SEO Basics – Choosing Your Keyword Phrases

Nutch robots
Image via Wikipedia

Keyword phrases help to define your blog and explain to the search engines what your blog is all about. If you want to lift your blog above others in the same subject, then it is important to get your keyword phrases right so that when customers search for a subject, then your blog is the one they find.

There are two aspects to choosing the correct keywords for your blog: the frequency of the search and the competition for the keyword. You can easily use the Google Adwords tool to search for your keyword phrase. Google Adwords will show you the volume of searches, based in your country for your keyword phrase. It will also give you an idea of the competition for the keyword, grading it as high, medium or low. It is a good idea to write down the information in a spreadsheet so that you will know which keywords will be the best for you.

Checking Out Keyword Competition and Volume

The competition tells you how many other people are trying to rank for that keyword in the search engines. It is generally best to look for medium-ranked keywords which a reasonable search volume. This is not an exact science, however and it is possible for low ranked keywords to have a high conversion rate despite reasonably low searches. It may be best to leave such experiments until you are more familiar with the process.

Once you have a list of keyword phrases that you would like to rank for, then try and work out a list of potential articles that could include one or more of your keyword phrases. I tend to do them in groups of ten. You can use forums, internet questions and the phrases themselves to help you work out a list of articles.

Write  a Natural Article Around Your Keyword Phrase

When writing an article, keep your chosen keywords in mind, but don’t overuse them. Write naturally, in a readable style about the subject, including useful information, bullet points and sub-headings. Once you have finished writing, then go back and check over your work. You are looking for an easy to read style with the words you are aiming for used four or five times over the work. The writing should be between 400 – 600 words. You can use your keyword phrases in the sub-headings and picture captions as well as in the body of the text. It should be obvious what the article is about, just not unnaturally stuffed with the words that you are trying to rank for.

Write Frequently

If you are able to write two or three posts, so much the better. A website will rank better in the search engines if content is added frequently and regularly. This blog is updated three times a week. Other blog owners prefer to post every day. You should at least aim for once a week, but bear in mind the more frequently you post, the more likely it is that your website will rise in the search engines.

Check Your Stats

Keep an eye on your website statistics and check regularly on the search engines to see how you are doing. You may have to adjust your keyword phrases if they do not seem to be working for you. Expect this to take a little time. The older the website, the more likely the search engines are to trust it.

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