Monthly Archives: January 2011

Copyright

Copyright laws can be strange and complex – there have been a few famous authors taken to court accused of stealing their story from another book – but the point made is serious. You can be sued for wrongfully using another person’s work. Continue reading

Share
Posted in Blog, Help with Writing | Tagged , , , , , , , , , , | Comments Off on Copyright

How to Write Good Copy – Landing Pages

A landing page is where an advertising link should lead when it has been clicked. Your landing page should not be the same as your homepage. Your landing page should be designed to induce visitors to become customers in as … Continue reading

Share
Posted in Blog, Writing Help for Businesses | Tagged , , , , , , , , , | 1 Comment

A Guide to Using Apostrophes Correctly Part 2

In the last article, we talked about apostrophes and the ways that they could alter meaning. To read back what was said, click on the article title: A Guide to Using Apostrophes Correctly Part 1. The other main way that … Continue reading

Share
Posted in Blog, Help with Writing | 1 Comment

Do You spam? There is another way to promote your website.

Not a day goes by that I don’t get some tempting offer to buy some little blue pills. Or I might get a comment that sounds legitimate, but it has been posted 20 times by different people. Some comments also … Continue reading

Share
Posted in Blog, Writing Help for Businesses | Tagged , , , , | Comments Off on Do You spam? There is another way to promote your website.

Why Do I Need Search Engine Optimization?

Search Engine Optimization or SEO has been a buzzword among internet communities for some time. If you own a company website, or even just a blog that you are hoping to promote and bring new readers to, then you need … Continue reading

Share
Posted in Blog, SEO Help | Tagged , , , , , , , | Comments Off on Why Do I Need Search Engine Optimization?

Style Guide – A Guide to Using Apostrophes Correctly (Part 1)

I saw a question on a writers’ forum the other day. It read: ‘Is it time to abolish apostrophes completely?’ I can understand the writer’s frustration. Apostrophes are one piece of punctuation that it is very easy to get wrong … Continue reading

Share
Posted in Blog, Help with Writing | Tagged , , , , , , | 2 Comments

Which Do You Choose – Directory or Web-Based Advertising

It’s a new year and you have a limited marketing budget earmarked until the end of the financial year. You know that you want to promote your company to the widest audience possible and you are determined to spend wisely. … Continue reading

Share
Posted in Blog, Writing Help for Businesses | Tagged , , , , | Comments Off on Which Do You Choose – Directory or Web-Based Advertising

Five Ways that Writing can Help Market Your Business in 2011

It’s a new year and thoughts turn to how your business can bring some more business through the door. Marketing is the lifeblood of any business, yet it can be overlooked and ignored as more important issues such as paying … Continue reading

Share
Posted in Blog, Writing Help for Businesses | Comments Off on Five Ways that Writing can Help Market Your Business in 2011

Setting Goals for Your Business in 2011

What do you want for your business in 2011? Perhaps you want it to grow? To increase your customer base? Or even just to survive. There’s no doubting the tough economic conditions out there, but businesses are adapting and some … Continue reading

Share
Posted in Blog, Writing Help for Businesses | Comments Off on Setting Goals for Your Business in 2011